Allison Dickin helps mission-driven companies understand their customers.
Allison is an experienced researcher who blends rigor with pragmatism to generate insights that guide decision making. She has held leadership roles at Etsy and Sprig, and is currently leading UX Research at Relief. Consulting clients include Etsy, Blue Apron, Skillshare, Polywork, and other startups you haven’t heard of yet (but will).
Consulting Services
Allison has done a little of everything over the years. She uses research to drive informed decision making at companies small and large.
User Research
Deeply understand your users and build great products. Methods include user interviews, usability testing, contextual inquiry, diary studies, surveys, card sorting, and more.
Market Research
Understand your audience, nail your messaging, and stand out from the competition. Methods include surveys, interviews, message testing, pricing studies, brand research, and more.
Metrics & Measurement
NPS alone is not enough. From choosing the right UX/CX metrics to implementation, Allison builds programs that provide actionable insights across the customer journey.